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Project Name

Cinammon Hotels & Resorts

01/04
Project Type

Campaign Strategy

Our Approach

The Social Agency handled the brand awareness and reach level campaigns for the ongoing Valentine's Campaigns for the Maldives Properties.

During the campaign, we were able to increase the historical average CTR from 0.27% to 0.58%

We also implemented the new branding for Cinnamon based on early examples and communications between TSA & Cinnamon Manager for Digital Marketing.

Reach

2,295,811

Impressions

19,737,212

CTR (Maldives Acc)

0.58

CTR (Account Avg)

0.27%

Clicks

114,474

Frequency

8

Amount Spent

USD 7,012

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